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Vessel Brand Launches Recycling Program in Partnership With GAIACA Waste Revitalization

CARLSBAD, Calif., April 28, 2021—PRESS RELEASE—Vessel Brand, a community-led company focused on uplifting the cannabis consumption experience, announced a new partnership with GAIACA Waste Revitalization in an effort to combat the ongoing waste issue facing the cannabis vape industry. Key retailers on each coast, including Chalice Farms in Oregon and Happy Valley in Massachusetts, will support the initiative.

Vessel Brand offers a high-end line of vape pen batteries and accessories made with quality materials and premium finishes. Helmed by CEO and founder James Choe, Vessel stands apart as a company that puts people and the planet first. Thoughtfully designed with the user experience top-of-mind, Vessel batteries power any oil in style with optimized airflow technology, low-temperature settings and extra-long battery life.  

Leading the charge in industry sustainability, Vessel’s batteries last nearly 300 charge cycles, and optimized power settings ensure that users don’t burn through oil too quickly, meaning oils last longer and fewer cartridges and batteries end up in the trash.

By joining forces with GAIACA, a leader in providing compliant and environmentally focused solutions for cannabis waste, Vessel will make it easier for consumers to recycle batteries.

“At Vessel, we are committed to holistic wellness, whether that’s personal wellness, that of the community, or in this case the environment—we believe it is all interconnected and equally important,” Choe said.

Utilizing GAIACA collections services includes:

Monthly collection of vape pen batteriesCollection and pre-processing on dispensary premisesSecure deposit by consumers in a sleek, locked front-of-house collection boxBack-of-house collection box for dispensary consolidation

Universal waste is then processed through a multistep high-temperature, high-pressure process that separates the batteries into their component materials. Those materials are separated, collected and sold for reuse.

“Our mission is to help operators handle and revitalize their waste in an environmentally friendly manner within this highly regulated market, so they can get back to doing what they do best,” GAIACA co-founder and CEO Jonathan Lee said.  

Together, Vessel and GAIACA are committed to addressing the environmental concerns as they pertain to the cannabis vape industry, and this recycling program is an integral step. Apply to become a retailer and join the recycle program here.

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