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Aphria Inc. Adult-Use Brand Solei Introduces Highest Potency Topical Available in Canadian Market - MjLink Cannabis Business News and Press

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Aphria Inc. Adult-Use Brand Solei Introduces Highest Potency Topical Available in Canadian Market

Cannabis Business Times Marijuana News Tuesday, 26 January 2021
1 minute reading time (298 words)

LEAMINGTON, ON, Jan. 26, 2021 /CNW/ - PRESS RELEASE - Aphria Inc., a global cannabis-lifestyle consumer packaged goods company, has announced the addition of topicals to its award winning adult-use brand Solei. Known for its occasion-based offerings, our Solei Topicals will join a range of other formats currently available, including whole dried flower and pre-rolls, smoke-free oils, oral sprays, soft gels, and vapes.

Solei is the first brand from Aphria's portfolio to enter the topicals market with its lineup including three of its popular Moments: Unplug (Lavender), Balance (Orange Citrus), Free (Cucumber Mint) and Free Unscented. Solei Topicals have been carefully formulated to provide consumers with the highest potency topical currently available in the Canadian market (500mg of cannabinoid per container) and a superior texture comparable to a premium non-infused cream - rich to the touch. 

"Adding topicals to our Solei brand product line up is a natural expansion, and an exciting format offering for Aphria. Topicals are one, if not the most, accessible cannabis format available today, making it appealing to a large segment of consumers," said Irwin D. Simon, chairman and chief executive officer of Aphria Inc. "We are listening to the needs of our consumers. The team worked hard to create a cream with a range of premium scents, providing a compelling and relevant product for consumers."

Solei Balance and Unplug topicals are currently available online and in select retail stores across Ontario and will be rolling out in other markets in the coming months. Solei Free and Free Unscented topicals will be available in select markets starting February 2021.

Solei Topicals will be available in the following variants:

Free Unscented – 500mg CBD Free (Cucumber Mint) – 500mg CBD Balance (Orange Citrus) – 250mg THC, 250mg CBD Unplug (Lavender) – 350mg THC, 150mg CBD

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