BellRock announced that Kavi Bhai, BellRock's Chief Financial Officer, is leaving the company.  He has agreed to provide consulting services to the company during the next few months to ensure a smooth transition for his replacement.     

As a result of the change, BellRock has engaged West 4th Holdings, LLC.  Founded by Zachary Venegas and Scott Ogur. West 4th Holdings is a management consulting firm focused on improving operational productivity for small to mid-size companies. Venegas' most recent cannabis venture was his role as founder and CEO of Helix Technologies, which he successfully exited to Forian (NASDAQ: FORA).

Scott Ogur has been appointed as the interim Chief Financial Officer effective immediately.  Scott is a financial leader and has over 20 years of finance, public company reporting, asset management and M&A experience.  He has streamlined operations, grown, and successfully exited numerous ventures, including a recent tenure as a director and CFO of Helix Technologies.  In prior years, he served as managing director of Spruce Investment Advisors, CFO and Chief Investment Officer of Scimitar, and Vice President at JP Morgan Private Bank.  He started his career at Price Waterhouse as a staff auditor. 

"We are very excited to engage West 4th and add Scott and Zac to BellRock's management team.  Scott's seasoned background in finance, operations and his knowledge of the cannabis industry will help ensure BellRock's success for the future.  One of BellRock's primary goals is to have its cease trade order revoked as soon as possible.  Appointing Scott will be an integral part to accomplishing this," said Brian Jansen, BellRock's President and CEO. "In addition, the experiences and guidance of Zac will expedite BellRock's path to free cash flow positive."