Feb. 25, 2020 – Cleveland, OH – Due to the continued growth of GIE Media’s Cannabis Conference, an annual event that bring industry stakeholders together to address the biggest opportunities and challenges facing the legal cannabis market, GIE Media is pleased to announce the addition of Cassie Neiden to fill the newly created role of Conference Programming Director.
Neiden joined Firelands Scientific as the vertically integrated cannabis company’s director of marketing and communications in April 2019. She helped launch the company’s infused products line, including tinctures, edibles, solventless concentrates and more. Neiden also led the company’s efforts around patient education and community outreach within the tightly regulated framework of Ohio’s nascent medical cannabis market.
Previously, Neiden served as the managing editor for Cannabis Business Times, Cannabis Dispensary and Cannabis Conference. She is also an experienced freelance writer, with bylines in publications such as Martha Stewart Weddings, Yahoo! Tech and Cleveland Magazine.
In 2018, Neiden received an “Editor of the Year” honorable mention at Folio:’s Eddie and Ozzie Awards gala in New York City. She is a graduate of Kent State University’s School of Journalism & Mass Communication with a bachelor’s degree in magazine journalism.
In her new role with Cannabis Conference, Neiden will work directly with the editorial director, group publisher and marketing director to continually raise the level of education offered and drive conference attendance growth annually. She will work with the editorial teams to develop session topics for events and to identify speakers in collaboration with advisory boards for both the magazines and the conference.
“We are excited to welcome Cassie back to GIE Media as the Cannabis Group’s first Conference Programming Director,” said GIE Media Group Publisher Jim Gilbride. “Now in its fourth year, Cannabis Conference continues to offer insight into the rapidly growing the cannabis market for senior management at cultivation and dispensary businesses, and we look forward to Cassie’s contributions as she helps continue to expand the conference’s educational content and attendance.”
“Cassie’s extensive experience with GIE Media’s cannabis brands, as well as her background in the industry, will serve her well in this new role as we continue to grow Cannabis Conference to better serve the market,” said Editorial Director Noelle Skodzinski.
About GIE Media
Established in 1980, GIE Media Inc. has grown from one publication into a leading marketing and communications business-to-business media company serving 17 industries. The company goal of Group Interest Enterprises is to publish the highest-quality business magazines, websites, e-newsletters, conferences, reference books and other forms of business media in growth industries, with a quality standard based upon editorial value and market leadership.
GIE Media Inc. is headquartered in Valley View, Ohio, and is privately owned by its founder Richard Foster. The company employs nearly 100 editors, publishers, sales representatives, marketers and other professionals.
