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MariMed to Launch Betty’s Eddies Brand Into Maine Adult-Use Cannabis Marketplace - MjLink Cannabis Business News and Press

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MariMed to Launch Betty’s Eddies Brand Into Maine Adult-Use Cannabis Marketplace

Cannabis Business Times Marijuana News Wednesday, 29 June 2022
1 minute reading time (196 words)
NORWOOD, Massachusetts, June 29, 2022 - PRESS RELEASE - MariMed, Inc., a multi-state cannabis operator, announced a licensing agreement with East Coast Cannabis Company, a Maine-based cannabis producer and distributor. The licensing agreement allows for the distribution of MariMed’s brand, Betty’s Eddies full-spectrum fruit chews and the other successful SKUs in the line-up, including Bedtime Betty’s, into Maine’s adult-use market. The long-term intention is to roll out other edibles brands in MariMed’s portfolio, including Bubby’s Baked soft and chewy baked goods and Vibations: High + Energy powder energy drink mix. 

The licensing deal aligns with the company’s strategic growth plan to distribute its brands in legal cannabis states. The company anticipates Betty’s Eddies will be available to Maine’s residents and seasonal adult-use customers in the coming months.

“We are thrilled to partner with East Coast Cannabis Company for the production and distribution of our award-winning Betty’s Eddies branded products in the Maine adult-use cannabis market,” said Ryan Crandall, MariMed chief revenue officer. “Maine is an underappreciated adult-use cannabis market. While the state’s population is just over one million, Maine attracts as many as 37 million tourists annually, rivaling that of the Las Vegas Strip.”

 

 

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